When you’ve purchased an odd lot of five hundred kitchen knife sets or managed (legally, of course) to get your hands on a truckload of televisions that you want to sell as expeditiously as possible, you might want to use the Dutch (multiple item) auction. In the Dutch auction, which can run for one, three, five, seven, or ten days, you list as many items as you’d like, and bidders can bid on as many items as they’d like. The final item price is set by the lowest successful bid at the time the auction closes.
For example, suppose you want to sell five action figures on eBay in a Dutch auction. Your starting bid is $5 each. If five bidders each bid $5 for one figure, they each get a figure for $5. But if, say, two people bid $5, one person bids $7, and another bids $8, all five bidders win the action figure for the lowest final bid of $5.
In the following list, I highlight the details of the Dutch auction:
- The listing fee is based on your opening bid price (just like in a traditional auction), but it’s multiplied by the number of items in your auction to a maximum listing fee of $4.80.
- The final auction value fees are on the same scale as in a standard auction, but they’re based on the total dollar amount of all your completed sales in the listing.
- When bidders bid on your Dutch auction, they can bid on one or more items at one bid price. (The bid is multiplied by the number of items.)
- If the bidding gets hot and heavy, rebids must be in a higher total dollar amount than the total of that bidder’s past bids.
- Bidders may reduce the quantity of the items for which they’re bidding in your auction, but the dollar amount of the total bid price must be higher.
- All winning bidders pay the same price for their items, no matter how much they bid.
- The lowest successful bid when the auction closes is the price for which your items in that auction will be sold.
- If your item gets more bids than you have items, the lowest bidders are knocked out one by one, with the earliest bidders remaining on board the longest in the case of tie bids.
- When the auction closes, the earliest (by date and time) successful high bidders win their items.
- Higher bidders get the quantities they’ve asked for, and bidders can refuse partial quantities of the number of items in their bids.
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